As new SVP of Sales and Marketing, Adam Nethersole will oversee the company’s commercial strategy, lead its sales team, and continue to strengthen Kao Data’s key customer relationships across the AI, cloud and enterprises sectors.
London, United Kingdom, 25th June 2026 – Kao Data, the specialist developer and operator of data centres engineered for AI and advanced computing, has today announced it has promoted the company’s longstanding VP, Adam Nethersole, to a new role as Senior Vice President (SVP), Sales and Marketing.
In his new and expanded role, Adam will lead Kao Data’s commercial and go-to-market functions, aligning sales and marketing under a unified growth strategy as the business scales across Harlow, West London and Greater Manchester.
Over the past six and a half years, Adam has been instrumental in positioning Kao Data as a leading UK provider of AI-ready infrastructure, supporting growth through impactful sales and marketing initiatives and helping evolve the business into a multi-site platform serving major customers across the AI, financial services and cloud sectors.
As SVP of Sales and Marketing, Adam will oversee the company’s overall commercial strategy, lead and develop the sales team, and continue to strengthen key customer relationships while securing major capacity agreements. His leadership and market insight will further enhance Kao Data’s position as the UK’s premier provider of advanced AI infrastructure.
Commenting on the promotion, Adam, Nethersole, SVP, Sales and Marketing, Kao Data said, “Over the last five years AI has transformed the speed at which sales and marketing functions perform, and today success is built on collaboration – bringing together expertise from multiple departments to deliver a seamless customer experience. I am delighted to be leading this team effort and proud to be stepping into the role of SVP, Sales and Marketing at such a defining moment for Kao Data. As the business enters this exciting new chapter, I’m fortunate to be building on the strong foundations and clear vision established by our CEO and leadership team and would like to thank the Board for their trust and support.”
Adam Nethersole joined Kao Data from Verne Global in 2020, bringing extensive experience in sales and business development. Since then, he has driven commercial growth through impactful sales and marketing initiatives, while playing a key role in shaping the company’s brand, culture and go-to-market strategy.
During his tenure, Adam has also led award-winning initiatives such as the KAO Academy, Kao SEED Fund and Critical Careers, significantly enhancing Kao Data’s profile across the AI, cloud and digital infrastructure sectors. His recent appointment to the techUK Data Centre Council further reflects his commitment to industry best practice and community engagement.
“During the last six years, Adam has played an instrumental part in the development of our data centre platform, and his promotion brings strong commercial acumen to the role,” said Spencer Lamb, CEO, Kao Data. “His combination of leadership, brand-building expertise, and deep sector knowledge positions him perfectly to drive our next stage of growth, and his promotion reinforces our commitment to promoting talent from within – supporting a collaborative, team-oriented commercial culture, that continues to punch well-above its weight in a rapidly evolving and competitive market.”
Adam Nethersole begins his tenure as SVP Sales and Marketing with immediate effect.